Leadership
Born in Lugano in 1973, Cristiano Sifari is the founder and creative director of Autentic (yes .. without the h). With over 25 years of experience, he has worked with top national and international brands in both B2C and B2B sectors and was Senior Marketing Manager for a major Swiss Banking Group. He's widely regarded as a branding, digital and marketing expert. He holds a diploma in design communication from the IED in Milan and a specialization in digital marketing from New York University. In his spare time he enjoys taking care of his wife and two children, reading, organizing professional sport tournaments and playing tennis.
Method
We work alongside you as an extension of your team, analysing your company, your ideas, the market where you want to operate and the consumers that make it up. We gather data, insight and ideas through conversations, research and workshops. We make the principles and objectives of your brand clear to then propose an effective and concrete strategic plan of action.
Our services
Research and Analysis / Brand audit / Brand strategy / Brand positioning / Brand naming / Brand & Corporate identity / Print & Packaging / UX & UI Design / Web design / Web development / E-commerce / Content Marketing / Digital Marketing / Photography / Video production
Clients
ATP / BNP Paribas / Bubbly Agentur Basel / Caffè Chicco d'Oro / CETRA Alimentari / Cantine Ghidossi / Cornèr Banca / Credit Suisse / Red Cross / HC Lugano / KIIZ / Joe Ross Trading Educators / Lions Club / Schindler Group / Ticino.com / Ticino Management / TUI / Whirlpool
Awards & Recognitions
Red Dot Design Award / German Brand Award / German Design Award / Awwwards / World Brand Society / Mindsparkle Mag / TASCHEN / The Pepin Press
Contact and project inquiries
Autentic Consulting Sagl
Via Monte San Giorgio 9
6863 Besazio
Switzerland
T +41 79 625 02 73
contact@autentic.ch